Alloy clothing store is an online website store for teens that is unlike any I have ever seen! The concept of Alloy is brilliant - instead of being blasted with clothes or products right on the homepage, you have a chance to navigate through the rest of the site first. The Alloy site has sections on entertainment, fashion, the latest trends, and even contains message boards. When a teen visits the site, they can first check out what the celebrities are wearing or ask for advice or tips about clothes or fashion on their message boards. Then, after getting the information they want, they can make their Alloy clothing purchases right there online! Neat!
